1996 Mercury Villager Review | Drive Chicago
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1996 Mercury Villager

Upscale minivan audience.

by: Dave Boe

Shoppers in the market for purchasing a domestic minivan, have choices galore. Chrysler Corp. completely redesigned their popular line of minivans for the 1996 model year, their first major overhaul since their mid '80s debut. GM, which has experienced disappointing minivan sales, is introducing a new line of minivans this fall, including the 1997 Chevrolet Venture. Ford jumped on the minivan bandwagon in the fall of 1994 with Windstar. Ford's Lincoln-Mercury Division introduced the front-wheel drive Mercury Villager in 1993, and has carved out a nice niche for itself. It's aimed at an upscale audience, whose kids may be a little older and whose primary need is transporting people more often than cargo. Unlike most of its rivals, the 1996 Villager is marketed with one engine size, and one body style. Its overall length (189.9 inches) and wheelbase (112.2 inches) place it at the shorter end of the minivan spectrum. The scaled down design provides Villager with car-like ride, appealing to drivers who don't want to feel like they're driving a larger vehicle. Villager is powered by a 3.0 liter, 151 horsepower, V-6 engine, providing adequate acceleration and performance for normal, everyday use. But when traveling with a full complement of passengers, extra punch for merging and passing is compromised. Three different Villager trim levels are sold: GS, LS and top-of-the-line Nautica with interior nuances borrowed from Nautica sportswear. Four-wheel anti-lock brakes, dual air bags four-speed automatic transmission, power steering, tilt steering column, intermittent and rear wipers are standard on all Villagers. Air conditioning is standard on all models accept the entry-level GS. Our mid-level LS had a base price of $24,300. After factoring in a $3,655 preferred option package, including eight-way power driver seat, cruise control, digital instrument cluster, keyless entry and premium sound system, the bottom line was $27,760, including a $555 destination charge. Entry GS editions retail for $19,940 and Nautica models start at $26,390. Inside, the dashboard had been redesigned to accommodate the new passenger-side air bag. Larger radio preset buttons replace smaller, harder to find ones, but base, band select and other less-used buttons are still small. The power window and lock buttons, located on the door, are now illuminated at night. A new option includes automatic temperature control. It's a welcome addition but the dial used to control fan speed needs to be larger. While many cup holders are available for back seat passengers, front seat travelers are hard-pressed to find one. Thankfully, Mercury did away with motorized front shoulder belts, which automatically descended along a track whenever the engine started. Enough consumers expressed dislike of this design that is was dropped. Our optional, digital dashboard, with blue lighting, was laid out adequately. With the push of a button, drivers can ascertain such information as average fuel economy, outside temperature and the number of miles Villager can travel before lack of gas forces vehicle stoppage. Headlights are activated from a dial, left of the dashboard. Cruise control must be turned on from a dashboard button, but other speed controls are conveniently located in the center of the steering wheel. Front riders sit in "captains" chairs. The LS editions contain either a bench seat or two captains chairs in the middle row. Both can be removed from the vehicle for more storage room. A bench seat occupies the back row. This rear bench seat can slide all the way up to the front captains chairs with the middle seats removed. When not in use, all back seats can be folded down to form tables complete with cup holders. Outside, Villager's sharp-looking exterior did away with the illuminated front grille found on most other Mercury products. It's been replaced with a more traditional chrome design. Villager's mileage estimates are in line with most other competitors, registering 17 miles per gallon in the city, and 23 mpg on the highway. Our test car, with 2,800 odometer miles, clocked in at 20 mpg. The fuel tank holds 20 gallons of unleaded fuel. The Villager and its corporate cousin, the Nissan Quest, are assembled in Avon Lake, Ohio.


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Dave Boe

After earning a Bachelor of Science degree in Journalism from Northern Illinois University, Dave Boe began a 24-year career at the Daily Herald Newspaper. In 1989, the paper debuted a weekly auto section and soon deputized him as editor/columnist. The Saturday product quickly attracted advertisers and readers alike, growing into one of the paper’s largest weekend sections, anchored by in-depth auto reviews of personally tested vehicles. The success spawned four additional weekly auto sections, publishing Thursday through Monday. In addition to expanded editing duties, he penned a second weekly ‘Nuts and Bolts’ column with local coverage of area auto happenings, including the world-famous Chicago Auto Show. A popular reader feedback column was added titled, ‘My Love Affair with my Car,’ with shared transportation memories from subscribers. In 1997, he earned Daily Herald Employee of the Year honors. Additional area freelance auto writers joined the payroll covering topics including auto maintenance, a ‘Women on Wheels’ perspective, auto racing, motorcycling, auto dealer spotlights and historical hidden auto gems within the greater Second City. Other media stints include appearances on WTTW TV’s ‘Chicago Tonight,’ WFLD TV’s ‘News at Nine,’ WBBM-AM’s ‘At Issues’ and this site’s radio companion, WLS-AM’s Drive Chicago. At the dawn of the internet boom, his automotive reviews debuted in cyberspace at the fledgling drivechicago.com. Additional educational pursuits include automotive repair course completion at Oakton Community College in Des Plaines as well as a technical writing curriculum at Illinois Institute of Technology in Chicago. A founding member of the Midwest Automotive Media Association, he’s also a Past President, Vice President and Treasurer. He’s logged behind-the-wheel track time at noted raceways throughout the Midwest and around the country including Road America in Elkhart Lake, Wisconsin; Gateway International Speedway near St. Louis; Virginia International Speedway, Autobahn Country Club in Joliet and Monticello Motor Club outside New York City.

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